Molly-Mae Hague is currently an entrepreneur, influencer, and mother who is expecting her second child with partner Tommy Fury, with a due date confirmed for mid-June 2026. After a high-profile but brief separation in late 2024, the couple officially reconciled in early 2025 and are now preparing to become a family of four alongside their daughter, Bambi. Professionally, Molly-Mae has transitioned from her role as Creative Director at PrettyLittleThing to founding her own high-end fashion label, Maebe, and expanding her luxury self-tan brand, Filter by Molly-Mae. With a reported net worth of approximately £6 million, she remains one of the UK’s most successful “Love Island” alumni, recently signing a major multi-year partnership with Adidas and continuing her record-breaking Amazon Prime docuseries, Molly-Mae: Behind It All.
In this comprehensive 2026 update, you will learn about the strategic growth of her business ventures, the latest details on her pregnancy, and how she balances life as a global “mega-influencer” with the realities of motherhood and family reconciliation.
The Evolution of the Molly-Mae Brand
Molly-Mae Hague’s career trajectory is often cited as the gold standard for reality TV stars. Since her appearance on Love Island in 2019, she has moved away from traditional “fast fashion” collaborations to focus on owned-and-operated business models. In 2026, her influence is no longer tied to a single platform but exists as a multi-channel ecosystem across YouTube, Instagram, and TikTok, where she documents the “founder lifestyle.”
Her newest venture, Maebe, launched in late 2024 and has quickly established itself as a staple for “elevated minimalist” wardrobes. Unlike her previous work with PrettyLittleThing, Maebe focuses on sustainable manufacturing and “accessible luxury” price points. The brand’s initial collections famously sold out within 24 minutes, proving that her audience’s purchasing power has matured alongside her personal style.
Family Life: Tommy, Bambi, and Baby Number Two
The “Molly and Tommy” story took a dramatic turn in August 2024 when the couple announced a shock split after five years together. However, by May 2025, they confirmed their reconciliation, with Tommy Fury citing his journey toward sobriety as a key factor in their reunion. In early 2026, the couple delighted fans by announcing they were expecting their second child, a “worst-kept secret” that Molly-Mae eventually confirmed via a YouTube vlog.
As of March 2026, Molly-Mae has entered the final trimester of her pregnancy. The family recently celebrated their “last holiday as a family of three” with a trip to Disneyland Paris. Eagled-eyed fans have analyzed her sonogram photos and nursery “teasers” to speculate on the baby’s gender, though Molly-Mae has stated she will keep the name and gender private until the birth. Meanwhile, daughter Bambi has already taken on a prominent role in the extended Fury family, recently being named as a bridesmaid for her cousin Venezuela’s upcoming wedding.
Business Ventures and 2026 Partnerships
Maebe: The Fashion Label
Launched as a direct-to-consumer brand, Maebe represents Molly-Mae’s shift toward high-quality, timeless staples. In 2026, the brand has expanded to include a “Transparency” initiative, detailing its ethical manufacturing processes in Portugal and the UK. This move was a strategic response to past criticisms regarding fast-fashion ethics during her tenure at PLT.
Filter by Molly-Mae
Her self-tanning brand, Filter, remains a market leader in the UK beauty industry. In 2025 and 2026, the product line grew beyond tanning mousses to include luxury lifestyle items like travel bags, silk robes, and skin-illuminating balms. The brand is now stocked in major retailers like Boots and LookFantastic, contributing significantly to her multi-million-pound annual turnover.
The Adidas Deal and Prime Video
One of the biggest career milestones of 2026 was Molly-Mae signing a global partnership with Adidas. This deal positions her alongside top-tier athletes and creators, focusing on lifestyle and maternity activewear. Additionally, her Amazon Prime series Behind It All has been renewed for a second season, providing an unfiltered look at her reconciliation with Tommy and the challenges of a second pregnancy.
Practical Information and Follower Guide
Where to Find Her Content
Instagram (@mollymae): The “digital storefront” for her fashion and brand campaigns. (8.5M+ followers)
YouTube (Molly-Mae): The home of her long-form vlogs and “day in the life” founder content. (2.1M+ subscribers)
TikTok (@mollymae): Used for casual, high-engagement “get ready with me” (GRWM) videos. (4.1M+ followers)
Purchasing Maebe and Filter
Maebe Official Site: Launches are announced via a countdown on Instagram; sign up for the mailing list to receive early access codes.
Filter by Molly-Mae: Available online and in-store at Boots UK. Prices for tanning products start at approximately £19.99.
Contact and Enquiries
For professional enquiries, Molly-Mae is represented by The Social PR. Booking information and press kits are typically handled through her management team based in Manchester.
Seasonal Updates: Spring 2026
As of March 2026, Molly-Mae is focusing on “nesting” in her £4 million Cheshire mansion as she prepares for her June due date. She has recently shared content regarding the “toddler challenges” of raising Bambi, including a viral vlog where she used ChatGPT to help navigate morning routines and outfit “confrontations.” Fans can expect a lull in public appearances throughout May as she enters her final month of pregnancy.
FAQs
Are Molly-Mae and Tommy Fury still together?
Yes, as of March 2026, Molly-Mae and Tommy Fury are officially back together and engaged. They reconciled in early 2025 following a brief split in 2024.
When is Molly-Mae’s second baby due?
According to her ultrasound scans shared on social media, Molly-Mae’s second baby is due on June 12, 2026.
What is Molly-Mae’s net worth in 2026?
Molly-Mae’s net worth is estimated to be around £6 million, largely driven by her businesses, Filter and Maebe, and her seven-figure deals with brands like Adidas.
Why did Molly-Mae leave PrettyLittleThing?
Molly-Mae stepped down as Creative Director in 2023 to focus on motherhood and the launch of her own independent brands, though she remains a brand ambassador for PLT.
What is the name of Molly-Mae’s clothing brand?
Her clothing brand is called Maebe, which focuses on “contemporary womenswear” and elevated wardrobe staples.
Is Molly-Mae having a boy or a girl?
Molly-Mae knows the gender of her second child but has not publicly revealed it yet. Fans are divided, with many speculating it is a boy based on “skull theory” analysis of her scans.
Where does Molly-Mae live?
She lives in a £4 million mansion in Cheshire, England, which she and Tommy have extensively renovated over the last few years.
How old is Bambi Fury now?
Bambi Fury was born on January 23, 2023, making her three years old as of early 2026.
Does Molly-Mae have a TV show?
Yes, she has a docuseries on Amazon Prime titled Molly-Mae: Behind It All, which is currently in its second season.
How can I buy Molly-Mae’s tanning products?
You can buy Filter by Molly-Mae on her official website or at major beauty retailers like Boots and LookFantastic.
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